WRIGHTS FROZEN MINCE PIES OFFER! NEW! PASTRY CHEF READY TO USE RANGE MONTHLY INSIGHT: FOOD-TO-GO WALKER HUMPHREY NOVEMBER DEALS Stock up for for the festive season with Wrights Mince Pies from only 17p each! Perfect for mince pies! See the full range on pages 6 and 7 Issue 11 | November 2019 | www.walkerhumphreyltd.co.uk | 01977 682333 Find out more about how the food-to-go market is on the rise in 2019 Get ready for Christmas with some fabulous festive offers. See page 16 BUY ANY 2 SATIN CREME MIXES & GET A 3RD FREE! AVAILABLE IN PLAIN, CHOCOLATE, BANANA, COFFEE, LEMON, PLUS MANY MORE. SEE OFFER ON PAGE 13 Bakers’ Blend Your monthly blend of news, offers and more... Inside this issue... Try it yourself ... Find this recipe on page 192 | walkerhumphreyltd.co.uk B A K E S FO R A L L • • • •• •••• • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • •••••• • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • WITH GERARD BAKER Chef, Author & Broadcaster Sign up for monthly insights including articles from chef & renowned celebrity food broadcaster Gerard Baker, plus great recipes and giveaways. For more product information contact Dawn Foods ’tis the season for indulgence and with our range of Dobla ® chocolate decorations, that little touch can make all the difference. We have a fantastic range of delicious finishing products which will elevate your everyday bakes to gloriously indulgent and spectacularly festive. With very little effort, you can make your seasonal bakes the best dressed around, and even better, we’re giving you 10% off this month! Galaxy Dark Star Present Antler 304 pcs 250 pcs 240 pcs Dark Chocolate Winter Tree Gingerbread Sprinkle Stars 165 pcs Couple 0.6kg 200 pcs White Chocolate Mr Frosty Merry Christmas Sprinkle Stars 80 pcs Assortment 0.6kg 189 pcs dawnfoods.com 01386 760843 10% OFF Dobla ® Christmas products FUN AND FESTIVE FINISHES! Providing the ingredients for life’s sweet moments To order, please contact your Walker Humphrey representative. Promotion valid from 1st to 30th November 2019. Subject to availability and while stocks last. Bakers’ Blend | November 2019 T: 01977 682 333 | 3 Welcome to November In this issue... As the ‘food to go’ sector continues to show growth, November’s Monthly Insight examines how sales in this share of the market can be further increased. With another traditional event to enjoy, just around the corner, I hope your bonfire celebrations go with a bang and, as always, thank you for your ongoing support and loyalty. Martin Humphrey, Managing Director 15179 GREAT DEALS ON JOHN MORLEY FILLINGS 8 £5 OFF EXTRA MOIST CAKE MIXES & CREMBELS £5 OFF RENSHAW CARAMEL RANGE WRIGHTS MINCE PIES FROM 17P EACH With weeks of wet and disappointing weather, October was certainly an unpredictable month, which one might say reflected the mood of the country in the run up to this year’s all- important Halloween. Hopefully, by the time you read this month’s newsletter we might have seen a little autumnal sunshine and Brexit should finally have happened. Whether it actually goes ahead as planned has been anyone’s guess for a long time but, whatever the outcome, it is certainly going to lead to interesting times ahead. On a more cheerful note, with the end of the year fast approaching, Christmas will soon be upon us and now is the time to stock up on all your festive requirements. Luckily, we have a huge range of products available to order including seasonal packaging and Christmas themed, edible decorations to spread the festive spirit. With special offers this month from Golden Bake, Dawn Foods, CSM and Puratos, to name but a few, we have all the ingredients to make your Christmas baking or festive displays that extra bit special. To get the Christmas creative ideas flowing Macphie have a deliciously moreish recipe ‘Red Velvet Madelines’, while Callebaut’s recipe, ‘Ruby Tiffin’ offers a truly indulgent and gluten free treat using their new Ruby Belgian Chocolate Callets. WH P ick of the Month This month it’s more like picks of the month as we just couldn’t decide, so are offering a great deal on both Renshaw’s White and Golden Marzipan in their 2x5kg packs. See offer on page 164 | walkerhumphreyltd.co.uk Bakers’ Blend | November 2019 NEW NEW NEW Latte 12 x 250g Autumn Gold 12 x 250g Flower and Modelling paste 6 x 1kg Renshaw Marshmallow Extra 6 x 1kg NEW CELEBRATING CAKE FOR GENERATIONS renshawbaking.com JOIN THE CONVERSATION ONLY £11.99 ONLY £24.99 ONLY £11.99 ONLY £24.50 Code: REG-LAT01 Code: FMP-MOD02 Code: REG-MAR01 Code: REG-GOL01Bakers’ Blend | November 2019 T: 01977 682 333 | 5 New Products This Month Hello, November already! With Halloween behind us and Bonfire night impending, the countdown to Christmas has really begun. I’m sure you are all raring to get on with production as it is, so I won’t keep you long this month. A whole new range for us at Walker Humphrey this month is the Pastry Chef Ready-to-Use Pastry Cases. Available in five sizes: 45mm deep fill, 65mm shallow fill, 95mm shallow fill, 180mm shallow fill and 215mm shallow fill. All sizes are available in four types of pastry: sweet, savoury, all-butter and chocolate. These pastry cases are ready to be filled with your choice of fillings, perfect for everything from jam tarts to quiches and everything in between. Don’t forget to pair with our John Morley Premium Mincemeat to make your own mince pies. Renshaw’s are spoiling us this month with a range of four new products. Firstly, we have two new additions to the Renshaw Professional range. Autumnal Gold and Latte are both available in 12x250g packs and bring two colours of the moment to the forefront of celebration cake work. A new edition to the Renshaw Extra range is Marshmallow Flavour. This white icing has all the properties you know and love about Extra, but with an added marshmallow flavour. Finally, the classic Flower and Modelling Paste has been repackaged in a 6x1kg pack size, meaning that larger models have never been more cost effective to produce. Our last addition this month comes from Pin-it Pastry. After the success of the Pin-it Pastry rolls we have now added to our line up Pin-it Puff Pastry Blocks. Packed in a 2x5kg pack, these blocks are a cost- effective way to get your hands on Pin-It’s high quality pastry. If you ever want a new product, please feel free to contact myself or your customer service representative to talk about what you need. Dan Watson, Purchasing Manager Walker Humphrey were proud to support the Craft Bakers Association at their annual conference on 19th October. Combining an AGM, an exhibition and a dinner dance it was a jam-packed day and night filled with industry insights, networking and a glass of wine or two. We took this opportunity to demonstrate and launch our new, ready-to-use tartlet range, and with good feedback from all who sampled them, we left feeling very confident about our newest products. We also showed several frozen traybakes from CSM, and mincemeat and pie fillings from John Morley. Our stall was manned for the day by our Sales Managers, Paul Howden and Richard Bradford, along with Purchasing Manager Dan Watson. It was great to be visited by customers, suppliers and industry leaders alike. If you are still not a member of the CBA please visit their website to find out more about the benefits and how to join. Perfect for mince pies see pages 6 and 7 CBA Conference 2019 page 166 | walkerhumphreyltd.co.uk 4.5cm Deep Fill Code: PAS-TAR22 | Pack size: 450 | Offer price: £39.00 6.5cm Shallow Fill Code: PAS-TAR23 | Pack size: 135 | Offer price: £18.00 9.5cm Shallow Fill Code: PAS-TAR24 | Pack size: 135 | Offer price: £21.60 18cm Shallow Fill Code: PAS-TAR25 | Pack size: 10 | Offer price: £9.07 21.5cm Shallow Fill Code: PAS-TAR26 | Pack size: 10 | Offer price: £10.40 4.5cm Deep Fill Code: PAS-TAR27 | Pack size: 450 | Offer price: £39.00 6.5cm Shallow Fill Code: PAS-TAR28 | Pack size: 135 | Offer price: £17.10 9.5cm Shallow Fill Code: PAS-TAR29 | Pack size: 135 | Offer price: £18.90 18cm Shallow Fill Code: PAS-TAR30 | Pack size: 10 | Offer price: £8.67 21.5cm Shallow Fill Code: PAS-TAR31 | Pack size: 10 | Offer price: £10.00 FOR REAL HOME BAKING Perfect with John Morley Premium Mincemeat see page 9Bakers’ Blend | November 2019 T: 01977 682 333 | 7 4.5cm Deep Fill Code: PAS-TAR32 | Pack size: 450 | Offer price: £42.00 6.5cm Shallow Fill Code: PAS-TAR33 | Pack size: 135 | Offer price: £18.00 9.5cm Shallow Fill Code: PAS-TAR34 | Pack size: 135 | Offer price: £19.80 18cm Shallow Fill Code: PAS-TAR35 | Pack size: 10 | Offer price: £9.07 21.5cm Shallow Fill Code: PAS-TAR36 | Pack size: 10 | Offer price: £10.40 4.5cm Deep Fill Code: PAS-TAR37 | Pack size: 450 | Offer price: £51.00 6.5cm Shallow Fill Code: PAS-TAR38 | Pack size: 135 | Offer price: £25.20 9.5cm Shallow Fill Code: PAS-TAR39 | Pack size: 135 | Offer price: £28.80 18cm Shallow Fill Code: PAS-TAR40 | Pack size: 10 | Offer price: £12.00 21.5cm Shallow Fill Code: PAS-TAR41 | Pack size: 10 | Offer price: £14.00 or email sales@walkerhumphreyltd.co.uk Call us on 01977 682 333 Order line open 7.30am - 4pm, Monday to Friday8 | walkerhumphreyltd.co.ukBakers’ Blend | November 2019 T: 01977 682 333 | 9Next >